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The 4-Way Test
From the earliest days of the organization, Rotarians were
concerned with promoting high ethical standards in their professional
lives. One of the world's most widely printed and quoted statements
of business ethics is The 4-Way Test, which was created in
1932 by Rotarian Herbert J. Taylor (who later served as RI
president) when he was asked to take charge of a company that
was facing bankruptcy. This 24-word test for employees to
follow in their business and professional lives became the
guide for sales, production, advertising, and all relations
with dealers and customers, and the survival of the company
is credited to this simple philosophy. Adopted by Rotary in
1943, The 4-Way Test has been translated into more than a
hundred languages and published in thousands of ways. It asks
the following four questions:
"Of the things we think, say or do:
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Is it the TRUTH?
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Is it FAIR to all concerned?
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Will it build GOODWILL and BETTER FRIENDSHIPS?
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Will it be BENEFICIAL to all concerned?"
For more information, download Applying the 4-Way Test
from the Quick Downloads box in the menu to the left.
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